T
Talent@ Beta
Shield AI

Senior Field Marketing Manager - India (R4772)

Shield AI · Series F · Website

Role Details

Location
Hyderabad
Salary (est. USD)
~$112K - $176K (est. USD)

Estimated based on role seniority, company stage (Series F), and industry benchmarks. Actual compensation may vary.

How is this calculated?
Seniority band Senior / Lead
Domain premium Marketing / Growth (−20%)
Base range $112K – $176K

Based on Web3 & AI industry compensation data. Seniority is inferred from role title keywords. Company stage affects ranges: early-stage (−15%), late-stage/public (+10%).

Department
Business Development Marketing
Type
Intern
Vertical
Robotics
Posted
13h ago

Job Description

Founded in 2015, Shield AI is a venture-backed deep-tech company with the mission of protecting service members and civilians with intelligent systems. Its products include the V-BAT and X-BAT aircraft, Hivemind Enterprise, and the Hivemind Vision product lines. With offices and facilities across the U.S., Europe, the Middle East, and the Asia-Pacific, Shield AI’s technology actively supports operations worldwide. For more information, visit www.shield.ai. Follow Shield AI on LinkedIn, X, Instagram, and YouTube. 

What you'll do:

  • Lead and execute field marketing across India defense, Ministry of Defence, Armed Forces, DRDO, and strategic aerospace accounts, tightly aligned with regional Go-to-Market priorities.
  • Develop and execute account-based marketing strategies for priority India-based government and defense accounts, mapping buying centers and orchestrating multi-touch engagement across events, executive briefings, targeted campaigns, and owned customer programs.
  • Demonstrate deep understanding of India’s defense procurement environment, acquisition cycles, and stakeholder landscape, tailoring engagement strategies accordingly.
  • Own strategy and execution for major India-based defense and aerospace events, prioritizing high-value account engagement and executive-level meetings over brand presence alone.
  • Plan and execute owned customer events, private briefings, and targeted engagements in partnership with sales and capture teams to accelerate opportunity progression.
  • Align marketing programs with local sales objectives, pipeline targets, and account plans to drive measurable revenue impact.
  • Own Salesforce campaign execution, including creating and managing Campaign IDs, ensuring proper campaign structure, tracking member status, and maintaining data integrity in partnership with sales.
  • Partner closely with sales to ensure correct opportunity association, contact mapping, and required CRM field completion to support accurate pipeline reporting and attribution.
  • Build and execute programs within Marketo, including campaign flows, audience segmentation, lead scoring alignment, and performance reporting.
  • Establish KPIs aligned to India government sales realities, including account penetration, stakeholder engagement depth, opportunity influence, and deal acceleration.
  • Bring structure, accountability, and operational rigor to field marketing execution within a fast-growing international market.
  • Required qualifications:

  • 8–12 years of experience in field marketing, demand generation, or integrated marketing roles
  • Proven expertise in account-based marketing (ABM) within complex enterprise or government accounts
  • Demonstrated ability to drive pipeline, influence opportunities, and support deal progression
  • Hands-on experience executing events, executive engagements, and targeted field programs
  • Strong experience working cross-functionally with Sales, BD, and capture teams
  • Hands-on Salesforce (SFDC) experience, including campaign creation, Campaign ID management, opportunity alignment, and pipeline reporting
  • Experience with marketing automation platforms (e.g., Marketo) for campaign execution, segmentation, and nurture programs
  • Ability to operate in a hands-on, high-growth environment with strong ownership and execution focus
  • Preferred qualifications:

  • Experience marketing into India government, Ministry of Defence, Armed Forces, DRDO, or defense/aerospace sectors
  • Strong understanding of India’s defense procurement processes and long-cycle acquisition environments
  • Experience aligning marketing programs to capture efforts for large, complex government deals
  • Familiarity with key Indian defense stakeholders and decision-making structures
  • Proficiency in Hindi or other regional Indian languages
  • #LI-FB1
    #LE

    Total package details for U.S. based positions:
    - Regular employee positions: Salary within range listed above + Bonus + Benefits + Equity
    - Temporary employee positions: Hourly within range listed above + temporary benefits package (applicable after 60 days
    of employment)
    - Interns/Military Fellows/Part-time not eligible for bonus, benefits or equity

    Total package details for International positions which are roles based outside of the United States (where applicable):
    - International premium, hardship differential, cost of living differential, living quarters allowance, foreign service transfer
    allowance, equity, international benefits, visa assistance, and relocation assistance.

    Salary compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, licenses and certifications, and specific work location. All offers are contingent on a cleared background and possible reference check.

    Shield AI is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.

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    About Shield AI

    Defense AI company building the world's best AI pilot for autonomous drones and fighter jets.

    View company profile

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