Head of Asia

Title: X

URL Source: https://x.com/i/jobs/1978935351583412267

Markdown Content:

We're hiring a Head of Asia to spearhead our expansion and community engagement across the vibrant Asian markets. As Head of Asia, you'll be the driving force behind our regional strategy, fostering deep connections with users, partners, and influencers to tailor our platform for Asian audiences and accelerate adoption.

You would also be bootstrapping and building the foundation for 'e-sports for trading', and building our own 'MLG-style' concept around it.

You'll also be coalescing user feedback from these specific markets and working with our engineering team significantly to help develop the Legend platform to fit. Lead the organization and execution of high-impact in-person events across Asia, from intimate trader meetups to large-scale conferences, fostering community and driving user acquisition

• Build the foundation for 'MLG-style' trading competitive tournaments with teams and solo traders

• Gather and synthesize user feedback from Asian markets to inform product enhancements, ensuring our platform resonates with regional preferences in gamification, liquidity, and user experience

• Oversee the creation and distribution of branded merchandise and collectibles (e.g., custom plushies, apparel, and digital-physical hybrids) to delight users and strengthen brand affinity

• Manage relationships with Asian KOLs and influencers, developing collaborative campaigns that highlight our platform's unique gamified trading features

• Expand on regional growth initiatives, including partnerships with local crypto ecosystems, targeted marketing strategies, user onboarding programs, and compliance navigation for seamless market entry

• Build and nurture vibrant Asian communities through social media, AMAs, webinars, and grassroots engagement to boost retention and advocacy

• Monitor market trends, competitor activities, and regulatory developments in Asia to guide strategic decisions and mitigate risks