Hiring Manager

Best Guess

Job Description

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Responsibilities

Drive growth across the full staking portfolio - covering Staking, LST, and On-chain Yields; grow TVL, Revenue, and active users through ecosystem partnerships and user-tier operations; own core metrics with a data-driven iteration loop.

Participate in product operations and iteration - monitor user feedback and protocol performance; partner with Research and product Owners to evaluate optimization directions; translate market signals into product iteration recommendations.

Design and execute campaigns - work with the Earn team and internal partners to design activity-driven mechanisms that convert resources into on-platform user growth.

Build and maintain partnerships - establish long-term relationships with DeFi, L1/L2, LST, RWA partners, and institutional clients; land incentive campaigns, joint activities, protocol integrations, and institutional capital channels.

Lead cross-team collaboration - coordinate Product, Marketing, and Risk to ensure end-to-end delivery; build unified operations across the Staking line; deliver market and competitive insights to inform roadmap decisions.

Requirements

2+ years of product operations and growth experience in CEX / DeFi / yield products.

Solid understanding of DeFi and CEX products - able to independently evaluate yield sources and associated risks; understand how exchange product lines drive AUM, retention.

Demonstrated Product Owner mindset - able to assess product value, with clear thinking on product positioning and roadmap; able to collaborate fluently with Product teams and cross-functional partners.

Proven ability to drive partnerships from 0 to 1: from opportunity identification, proposal design, and negotiation to live integration.

Fluent in Mandarin and English for cross-team and partner communication

Why Binance

• Shape the future with the world’s leading blockchain ecosystem

• Collaborate with world-class talent in a user-centric global organization with a flat structure

• Tackle unique, fast-paced projects with autonomy in an innovative environment

• Thrive in a results-driven workplace with opportunities for career growth and continuous learning

• Competitive salary and company benefits

• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

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